Tesla Motors, Inc is looking to launch in Thailand this month after boosting its hiring efforts in the kingdom.

The automaker, owned by billionaire Elon Musk, faces stiff competition from Chinese players already present in the electric vehicle (EV) market, such as Great Wall Motors with its Ora Good Cat subcompact EV and Hozon Auto with its Neta V electric sports utility vehicle.

20 open posts based in Bangkok

Since September of this year, Tesla has had 20 open posts based in Bangkok, with positions including a home-charging developer, charging infrastructure lead, technicians and customer service reps.

The company’s push into Thailand also comes after it was forced to cancel plans for expansion into India amid tariff disputes and efforts to downsize 10% of its staff due to looming recession concerns.

Stiff competition from Chinese players

WHA Group, a Thai industrial estate developer, has indicated that the company and BYD, a Chinese electric vehicle (EV) manufacturer, will soon announce plans for an EV manufacturing facility in Thailand.

In August, Thailand’s Board of Investment (BOI) approved a group of investment pledges, including BYD’s US$491 million (17.9 billion baht) electric vehicle production project.

According to Chinese news outlet Jiemian, BYD plans to begin selling EVs in Thailand later this year, providing local consumers with a greater selection of vehicles to choose from.

Read also Chinese EV manufacturer (BYD) to produce cars in Thailand – Thai News
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Information and Source

  • Reporter : Paul Rujopakarn
  • Rewriter : Tarin Angskul
  • National News Bureau : http://thainews.prd.go.th

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